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Privacy Policy

Last updated: [16th November 2025]

This Privacy Policy describes the data protection practices of Beauty Board (“Beauty Board”, “we”, “us”, or “our”) in connection with your use of our website, mobile application and related services (collectively, the “Services”).

1. Information We Collect

We collect information about you in a variety of ways. Some of this information is provided directly by you, some is collected automatically when you use the Services, and some may be obtained from third parties.

1.1 Information You Provide to Us

Examples of information you provide include:

  • Account and profile information (such as name, username and email);
  • Content you upload or create on the platform (such as photos, videos, captions, comments and other user-generated content);
  • Communications with us (for example, when you contact support or respond to surveys);
  • Any other information you choose to provide while using the Services.

1.2 Information We Collect Automatically

When you access or use the Services, we automatically collect certain information, such as:

  • Device and browser information (including IP address and device identifiers);
  • Log data (such as access times, pages viewed and referring URLs);
  • Usage information about how you interact with the Services, including content you view and actions you take;
  • Information collected via cookies, tracking pixels and similar technologies. For more details, please see our Cookies Policy.

1.3 Information from Third Parties

We may receive information about you from third parties, such as:

  • Analytics providers and advertising partners;
  • Social media platforms, if you choose to connect or log in using an external account;
  • Other users, for example when they mention or tag you in content.

2. How We Use Your Information

We use the information we collect for purposes including:

  • Providing, maintaining and improving the Services;
  • Operating your account and enabling social and discovery features for creators and users;
  • Personalising your experience, including suggesting content, creators or features you may like;
  • Communicating with you about updates, changes to the Services, security alerts and support messages;
  • Providing and measuring the effectiveness of advertising and promotional campaigns;
  • Monitoring and analysing trends, usage and activities in connection with the Services;
  • Detecting, investigating and preventing fraudulent, abusive or illegal activities;
  • Complying with legal obligations and enforcing our Terms of Service.

3. Cookies and Similar Technologies

We and our service providers use cookies, web beacons, tracking pixels and similar technologies to collect information about your use of the Services and to provide a more tailored and secure experience. Cookies help us to recognise your device, store preferences, understand which parts of the Services are most popular, and deliver relevant advertising.

You can manage your cookie preferences through your browser settings and our cookie banner, though certain features of the Services may not function properly if cookies are disabled. For more information, see our Cookies Policy.

4. Online Analytics and Advertising

We may use third-party analytics services (such as Google Analytics) and advertising partners that use cookies and similar technologies to collect information about your online activities over time and across different websites and apps. This information may be used to provide you with interest-based advertising and to measure the performance of campaigns.

You may be able to opt out of certain interest-based advertising through tools provided by organisations such as the Network Advertising Initiative, the Digital Advertising Alliance, or Your Online Choices. Please note that opting out does not mean you will no longer see ads; it means the ads you do see may be less tailored to your interests.

5. How We Share Your Information

We may share your information with:

  • Service providers who perform services on our behalf (such as hosting, analytics, customer support, email delivery and payment processing);
  • Advertising and analytics partners to help us measure performance and show relevant content and ads;
  • Other users, in accordance with your settings and what you choose to share publicly via the Services;
  • Law enforcement or regulators when we believe disclosure is necessary to comply with the law, respond to legal requests, or protect the rights, property or safety of Beauty Board, our users or others;
  • Business transferees in connection with a merger, sale, financing or acquisition of all or part of our business.

We may also share aggregated or anonymised information that does not reasonably identify you, for research, analytics or other purposes.

6. Retention of Your Information

We retain your information for as long as necessary to provide the Services, comply with our legal obligations, resolve disputes and enforce our agreements. The retention period may vary depending on the type of data and the purposes for which we use it.

7. How We Protect Your Information

We implement appropriate technical and organisational measures to protect your information against unauthorised access, loss, misuse or alteration. However, no system is completely secure, and we cannot guarantee absolute security of your information.

8. Your Rights and Choices

Depending on your location (for example, if you are in the UK or EEA), you may have certain rights regarding your personal data, including:

  • The right to access the personal data we hold about you;
  • The right to request correction of inaccurate or incomplete data;
  • The right to request deletion of your data in certain circumstances;
  • The right to object to or restrict the processing of your data in certain circumstances;
  • The right to withdraw consent where we rely on consent to process your data;
  • The right to data portability in some cases.

To exercise these rights, please contact us using the details below. We may need to verify your identity before responding to your request.

9. Children’s Privacy

The Services are not intended for children under the age of 16, and we do not knowingly collect personal data from children under 16. If we learn that we have collected personal data from a child under 16, we will take steps to delete such information as soon as possible. If you believe that a child has provided personal data to us, please contact us.

10. International Data Transfers

Your information may be transferred to and processed in countries outside your country of residence, which may have data protection laws that are different from those in your country. Where we transfer personal data internationally, we will take steps to ensure that your data is given an appropriate level of protection, for example by using standard contractual clauses or other lawful transfer mechanisms.

11. Third-Party Links and Services

The Services may contain links to third-party websites, services or features that are not controlled by Beauty Board. This Privacy Policy does not apply to those third parties, and we are not responsible for their content, privacy policies or practices. We encourage you to read the privacy policies of any third-party services you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date at the top of this page and may also provide additional notice (such as by displaying a notice on the Services). Your continued use of the Services after the effective date of any changes indicates your acceptance of the updated policy.

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: info@beautyboards.co.uk

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